You’re spending, but sales aren’t following.
Is it the campaign setup, the offer, the ad or the page after the click?
We’ll look at the whole path and prioritize what to fix first.
META ADS BREAKTHROUGH SESSIONS
Fix your Meta ads
in 3 sessions.
Already running Facebook or Instagram ads, but unsure how to improve them? Work 1:1 with me to find what needs fixing, develop stronger ad ideas and optimize your campaigns—with a clear plan you can put into practice.
3 private 90-minute sessions with Victoria $997 USD
Apply for Breakthrough Sessions
Limited availability for 1:1 sessions. I review every application and, if we look like a good fit, invite you to a quick 20-minute call. Applying doesn’t commit you to buy.
“She also gave very simple instructions for things to try to solve the problems I'm having. Would highly recommend for anyone struggling with Meta ads (or paid ads in general).”
FOR BUSINESS OWNERS ALREADY RUNNING ADS
You’re ready to improve your ads. Where do you start?
You can see the results in Ads Manager. The harder part is knowing what to change—and what to leave alone.
You don’t know what to test next.
You’ve changed audiences, budgets or creative, but you’re still unsure what is making a difference.
We’ll develop ideas for your audience and turn them into a clear testing roadmap.
You want a second pair of experienced eyes.
Maybe your ads already bring results. You want to check your decisions and see where to improve.
We’ll work inside your actual account on the questions that matter to your business.
You bring your campaigns and questions. I bring the experience to help you make sense of them.
See How the 3 Sessions Work3 SESSIONS. YOUR ACTUAL BUSINESS.
From “what’s wrong?” to a clear plan for your ads.
3 private 90-minute sessions over 3 weeks. We work through your account together, then you put the next steps into practice.
WEEK 1 · 90 MINUTES
Find what needs fixing first.
We screen-share and review the whole journey, from campaign setup to what happens after someone clicks.
- Check tracking and Meta Pixel setup so you can understand your results.
- Review your offer, pricing and audience targeting.
- Look at your landing pages and identify obstacles to conversion.
You leave with: A prioritized action plan showing what to fix first.
WEEK 2 · 90 MINUTES
Build a creative strategy for your audience.
We turn what you know about your customers into specific ad concepts, copy and a testing roadmap.
- Brainstorm 10–15 creative concepts for your audience.
- Work on your first five ad variations and their copy together.
- Decide what to test and in what order, using the creative frameworks I use in my client work.
You leave with: 5–10 creative concepts, reusable templates and a clear testing roadmap.
WEEK 3 · 90 MINUTES
Set up and optimize your campaigns together.
We work through your campaign structure and settings in Ads Manager, with me guiding you through the decisions.
- Build the campaign structure and configure the technical settings.
- Work through launching your optimized campaigns together.
- Set up your reporting dashboard and plan how to scale when performance supports it.
You leave with: A clear campaign setup, a way to track what matters and a plan for managing your next steps.
WHAT WORKING TOGETHER FEELS LIKE
Get clarity on the decisions you’ve been second-guessing.
Clear steps to try next.
“She also gave very simple instructions for things to try to solve the problems I'm having. Would highly recommend for anyone struggling with Meta ads (or paid ads in general).”
Advice at your level.
“Instead she very quickly understood where my knowledge gap is and showed me what our next steps should be.”
An overlooked tracking issue.
“Victoria helped me make sure that all our meta ads set up are covered, and we found out that I don't have landing page correctly tracked, which is shocking (and embarrassing) 😳 Glad she asked me all the questions I always just take for granted. Thank you!”
Feedback from consultations with me.
THE EXPERIENCE I BRING TO YOUR ACCOUNT
Results from my client work.
SMALL FAMILY-OWNED ECOMMERCE STORE
Nearly 3×the sales
More purchases. About half the acquisition cost.
The store grew from 42 to 116 monthly purchases, while bringing the cost of acquiring each purchase down by about half.
42 → 116 purchases≈50% lower acquisition cost
July 2025 vs January 2026. Purchase volume grew 2.8×, with about 46% more ad spend.
See the updated ecommerce report ↗B2B LEAD GENERATION
6×the qualified leads
More qualified leads. About half the cost per lead.
This B2B client scaled from 117 to 719 qualified leads while roughly halving the cost of each lead—reaching more potential customers more efficiently.
117 → 719 qualified leads≈50% lower cost per lead
August 2024 vs January 1–29, 2025. Lead volume grew 6.1×, with about 3.1× the ad spend.
See the B2B account report ↗Client campaign examples, separate from the consultation feedback above. Individual outcomes vary; these are not guaranteed results from 3 sessions. Original account screenshots retain their reporting currency.
Hi, I'm Victoria.
I've spent around ten years working in performance marketing and managed $40 million+ in ad spend. I also run my own business. I know how frustrating it is to spend money on ads and still be unsure what to change.
In these sessions, you'll work directly with me. I'll explain what I see in your account, work through ideas with you and give you feedback as you put them into practice.
YOUR BREAKTHROUGH SESSIONS
3 sessions focused on your business.
Meta Ads Breakthrough Sessions
$997 USD · one payment
- 3 private 90-minute sessions with Victoria over 3 weeks.
- Diagnosis and a prioritized action plan for your campaigns, tracking, offer and landing pages.
- Creative strategy and a testing roadmap, including 5–10 creative concepts and reusable templates.
- Guided campaign setup and optimization, plus reporting and a scaling plan.
- Access to my knowledge base.
- Feedback loops and email support.
You stay in control of your advertising. We work through it together so you can manage your campaigns yourself. Advertising spend is separate.
Tell me what you want to improve.
Availability is limited. I work with you personally, so I review each application to make sure the sessions are a good fit for your business.
- Send your application. Tell me about your business, campaigns and main challenge.
- I review your application. If your needs match what I can help with, I’ll invite you to a quick 20-minute call.
- Meet and decide together. We’ll discuss your goals and questions. If we both feel it’s a good fit, you can secure your place and arrange your first session.
Applying does not commit you to buy. Required fields are marked *.
The full package is $997 USD. There is no payment when you apply.
Your questions before applying.
Who are the sessions for?
Business owners who have tried Meta ads themselves or worked with an agency and want help improving their campaigns. You should have basic familiarity with Ads Manager. If you’re starting from scratch, the Zero to Ads beginner course teaches the full foundations.
What advertising budget do I need?
Plan for at least $300 USD per month in advertising spend, or about $10 per day, separate from the session fee. We work with your budget and the goals of your business.
How much time should I set aside?
The 3 90-minute sessions total 4.5 hours over 3 weeks. You’ll also need time to put the agreed actions into practice.
What will we do about my ad creative?
We’ll develop 5–10 creative concepts for your audience, work through your ad ideas and copy, and build a testing roadmap. You’ll have reusable templates to help you put the ideas into practice.
Do you run the ads for me?
You manage your ads. I work with you on diagnosis, creative strategy, campaign setup and optimization, so you understand the decisions and can manage your campaigns yourself.
What support is included between sessions?
You have access to my knowledge base, feedback loops and email support as part of the package.
Which businesses do you work with?
My experience includes ecommerce, SaaS, B2B services, coaches, course creators and local businesses. We’ll discuss your offer, audience and challenges on the initial call.
What happens after I apply?
Availability is limited, so I review every application first. If your business and goals look like a good fit for the sessions, I’ll invite you to a quick 20-minute call. We’ll discuss your situation and decide together whether to work together. If we do, you can secure your place and we’ll arrange the dates for your 3 sessions.
Can you promise a particular return?
No. We’ll work on the factors we can influence, but results also depend on your offer, budget, execution and market.
Let's work on your ads.
3 private 90-minute sessions with Victoria · $997 USD.
Apply for Breakthrough Sessions
Applying doesn't commit you to buy.